Know Exactly Which Channels Deserve Credit — and Which Don’t


🚀 Overview

Most brands scale on guesswork because they can’t see which channels truly drive profit.

Google claims one number.

Meta claims another.

Reality sits somewhere in the middle.

The Attribution Confidence Calculator gives you a measurable confidence score for each channel — revealing how reliable your tracking is and where revenue is being misattributed.

No more guessing.

Just data clarity.


🎯 Why This Works

✅ Translates attribution uncertainty into a clear score

✅ Identifies blind spots and tracking issues

✅ Aligns finance + marketing around one truth

✅ Builds scaling confidence backed by real data


🧩 The Framework


1️⃣ Input Core Channel Data